Sunday, March 30, 2008
Programmers: Been To A Good Sales Seminar Lately? If you've been to a number of Country Radio Seminars, then you know that feeling "I've heard this before". While there were a lot of great sessions for programmers this year, I found myself drifting into the sales sessions. Not because I have any interest in ever selling a spot, but because I wanted to gain a deeper understanding of the sales departments our clients are going through, especially in light of today's economic challenges. Boy, did my eyes open widely. Check out the sessions for "Wish I Had Said That" ... "10 Great Sales Ideas" and "Overcoming The Challenges". To get the CD's, go the www.crb.org. The form is right on the homepage.